On September 19, 2023, saas.group announced its acquisition of DashThis, an automated marketing reporting tool founded in 2011 by Stéphane Guérin. DashThis, known for creating efficient, visually appealing reports, integrates with over 34 popular marketing tools and boasts a global customer base of 2,700, primarily digital marketing agencies. The company, led by CEO Antoine Paré since 2021, excels in various industries including finance, healthcare, and retail.

This acquisition, marking saas.group's 17th and its second Canadian business purchase after Rewardful, further expands its portfolio of marketing tools like Juicer, Seobility, and keyword.com. Guérin expressed confidence in saas.group's capability to lead DashThis into its next phase, citing their market credentials and technical expertise. Paré also showed enthusiasm for the future collaboration with saas.group. Ulrich Essmann of saas.group highlighted the potential for growth and nurturing DashThis with their tools.

saas.group, co-founded in 2017 by Tim Schumacher, Ulrich Essmann, and Tobias Schlottke, focuses on acquiring promising SaaS companies. The company now has over 250 staff in 30 countries, offering products in sales, marketing, HR, development tools, and eCommerce.