Toronto-based Bell Media and US outdoor advertising company Outfront Media Inc. have entered into an agreement to sell the Canadian operations of Outfront Media to Bell Media for $410 million. In 2022, Outfront Media’s Canadian business generated revenues of US$91.9 million from operating a total of 9,325 displays in the country. Davies, Ward, Phillips & Vineberg LLP and Cravath, Swaine & Moore LLP are serving as Canadian and US legal counsel, respectively, to Outfront Media, and Solomon Partners, L.P. is acting as financial advisor. Blake, Cassels & Graydon LLP is serving as legal counsel to Bell Media and National Bank Financial Inc. is acting as financial advisor. The deal is expected to close in 2024, subject to regulatory approval and other closing conditions.