Louis Vuitton brought a trademark infringement case against a defendant who sold counterfeit products through various Facebook accounts. The judge granted a default judgment in favor of Louis Vuitton and awarded injunctive relief, delivery up of counterfeit goods, and damages. The compensatory damages were calculated based on prior cases involving retail spaces, and a modified version of the lump sum damages method was used to account for the defendant's online operations. The court awarded $10,000 in compensatory damages and $30,000 in punitive damages, considering the defendant's relatively modest business scale and limited audience, but also her planned and deliberate nature of conduct and attempts to conceal her activity. The purpose of the punitive damages was to deter the defendant and others who might be inclined to adopt her business model.

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